Meditation Apps revenue growth – Updates on AI & Technology by Outreinfo
According to Health Market Insights, the financial performance of in-app purchases in medicine checker and meditation applications in the United States. These in-app purchases alone produced $1.2 billion in income in 2022. The demand for meditation applications surged considerably during the pandemic, most likely as a result of the increased stress caused by the new coronavirus. Furthermore, the study’s author, Joanne Kim, reports that tele-health applications downloaded increased by a whopping 200 percent from 2019 and 2020. In-app purchase income from mindfulness applications like Headspace or Calm, as well as medicine checks like My Rx profiles or Drug Engaging Checker, could reach over $2 billion by 2027.
What Research Says About Apps
In a detailed empirical analysis issued on February 13, academics from Duke University’s Sanford School of Public Policy put light on the troubling practices of data aggregators in the US. The investigation revealed how these middlemen are eager to sell sensitive telehealth and treatment app data to the biggest bidder. Ten of the 34 companies contacted during the study were willing to sell complete lists, including sensitive data about app users. Data of individuals who are in conditions of mental health issues.
Cambridge Analytica Scandal Highlights Concerns
The collection of user data by internet corporations is not a new occurrence; in fact, the idea of users as an item rather than a customer dates back to the 1970s. Recent events have brought to the forefront substantial data collecting and its misuse. The Cambridge Analytica scandal is one such example, in which the consultancy business got vast information about at least 30 million individuals who use Facebook via a specialized app. They then used the campaigns of former President Donald for analysis of this information, Trump and Senator Ted Cruz in 2016.
Urgency for Robust Data Protection Measures in Telehealth and Therapy Apps
The Duke University study’s findings highlight the critical need for effective security of data measures and tougher laws in the domain of tele-health and treatment applications. To preserve the privacy and well-being of persons seeking mental health care through these digital platforms, it is critical to safeguard sensitive personal information. Increased openness, informed consent, and strong supervision are required to prevent user data misuse and guarantee the ethical use of electronic devices in the healthcare industry. Lawmakers, app developers, data brokers, and consumer advocacy organizations must work together to solve these problems and build a more safe and ethical digital ecosystem for everybody.
