Inditex’s Bold Move to cut costs: Recent blog by Outreinfo
Inditex is a Spanish textile company and one of the world’s largest fashion retailers, is making headlines with Inditex’s bold move to charge for returns. It is the parent company of various popular clothing brands, including Zara, Pull&Bear, Massimo Dutti, Bershka, and Stradivarius, among others.
ONLINE SHOPPING RETURNS: HIGH RATES AMONG EUROPEAN AND ASIAN CONSUMERS
According to data from Team’s Global Consumer Survey conducted in 2021/2022, returning products purchased online is a common practice among European and Asian consumers. In Germany and Switzerland, more than half of the respondents reported returning at least one item purchased online in the 12 months prior to the survey. In India and China, even higher percentages of internet users reported returning a product purchased online, with 73% and 66% respectively stating that they had returned an item in the last year.
WHY IS INDITE INDITEX TRYING TO CURB ONLINE RETURNS?
Inditex, along with other companies, is taking steps to reduce online returns for several reasons. One of the main reasons is the high economic cost associated with processing returns. Returns have increased because of the growth of online shopping during the pandemic. Apart from the financial impact, there are also environmental concerns associated with returns, as they contribute to waste and carbon emissions. The logistical implications of managing a large volume of returns are also a factor.
WHEN DID INDITEX IMPLEMENT MEASURES TO REDUCE ONLINE RETURNS?
The information does not specify the exact date when Inditex implemented the measures to reduce online returns. The statement mentions that the data from Team’s Global Consumer Survey was conducted in 2021/2022,showing that the survey was carried out during that time frame.
WHERE IS INDITEX APPLYING THE RETURN CHARGE?
Inditex is applying a return charge of 1.95 euros to customers who want to return their order online, unless they choose to return it to a physical store. This measure is being applied in approximately thirty markets, including European markets such as the United Kingdom and Germany.
WHO IS IMPLEMENTING THE RETURN CHARGE AND TAKING STEPS TO REDUCE RETURNS?
Inditex, the parent company of Zara and other fashion brands, is implementing the return charge and taking steps to reduce returns. The company’s management made the decision to implement these measures, in line with their overall strategy.
To read more recent blogs by Outreinfo – Click here